Artist helping Artists is an evolving resource for artists with an emphasis on how to sell art. The goal is to arm you with tools, tips, and ideas on how to connect with collectors. I firmly believe that finding fans of your work, connecting with buyers, and finding gallery representation is not as difficult as most people think. I’ve a background in research and financial sales with a new found passion for art. As an art student on independent study , I found myself full of questions about the business of art, the most pressing one, is “how hard is it to sell art and will I be able to make a living?” Though not a competent artist and without a single piece of art to show, I set out to at least test the myth of the starving artist. I walked into 4 top galleries and asked what it takes to be shown as an artist and would they consider me. To my amazement all 4 said they’d be willing to take a look and I needed to present 5-6 pieces of art in the same style. Wow. That seemed pretty easy. Having years of sales experience, I just know that sales really is just a numbers game. If you ask enough people someone will say yes.
Not being close to having 5-6 pieces in 1 style to present, my next questions were; is there a market for the mish mosh of art I am making and what’s an easy way to find out? One day I stumbled upon Fine Art America. I thought their offer was such a good deal I immediately signed up. The cost was $30 for a very nice artist website and a whole host of other goodies. I uploaded my art and was ready to go. I did a quick search and after looking at 10 pages and not finding a single one of my pieces I gave up, discouraged feeling no one would ever find my art among the over the several million pieces of art. One day I got an email letting me know I’d made a sale. WOW! and another and another. At this point I got excited about on line sales and the possibilities for sales if an artist was actually proactive.
My sales raised more questions and I couldn’t find the answers on line. I had questions such as who is making the most sales on Fine Art America and what are they doing to drive those sales. How many views does it take most artists to make a sale? How much money are the top people making. I started messaging artists individually and asking these questions.
The more I studied art the more confused I became about what gives art value? I was running across. Loving research as much as art, I was on a quest for answers. Here I share the answers to some of my pressing questions and much much more. I don’t’ claim to have all the answers or have it all figured out. Hence, this is not a site about “me”. This is a site about “us”.
You will notice many links on the site. I see no need to re-write a great article. When I find useful information, I am happy to direct you to the source.
I invite you to join me on Google+.
I have also just set up a community on Google+ where you can interact with other artists, post images, and share.
All the Best,